A data platform
that gets powersports
Orbee is built for the long-tail of automotive retail — the powersports, motorcycle, marine, and outdoor recreation dealers whose seasonal cycles, multi-vehicle households, and enthusiast buyers don't fit a Toyota-store playbook.
Most CDPs assume one vehicle, one season, one make/model schema
Powersports breaks every one of those assumptions. Orbee was built as flexible data infrastructure, not a hardcoded automotive app.
Multi-vehicle households
One buyer might own a motorcycle, an ATV, and a boat — bought across three or four years.
Cross-categorySeasonal swings
Snowmobiles in October, watercraft in March. Generic auto tools can't time campaigns to the right season.
SeasonalNon-standard inventory
Categories that don't share a clean make/model/trim taxonomy. Custom inventory needs a flexible model.
InventoryAccessory + parts revenue
Service customers cycle through accessories and apparel that matter to revenue in ways auto service rarely does.
Parts + ApparelConfigurable native objects, multi-vehicle identity, seasonal segmentation
Same identity graph and audience tools that work for franchise dealers, adapted to your category mix.
Model inventory the way it sells.
By category, segment, accessory, used/new — rather than forcing it into a four-wheel-vehicle schema.
- Custom inventory attributes
- Category-aware segments
- Accessory + parts modeling
One identity, many units owned.
Polymer keeps every customer's owned units, service history, and patterns in one record.
- Household resolution
- Cross-category propensity
- Lifetime value rollups
Audiences that activate when demand peaks.
Built on past purchase patterns, seasonal interest signals, and inventory availability.
- Season-of-purchase signals
- Inventory-driven triggers
- Time-of-year activations
Cross-category upsell. Accessory campaigns. Seasonal conquest.
A few of the audiences powersports dealers run on Orbee every season.
Cross-category upsell
Customer bought a sled three years ago. They're now visiting your watercraft pages. Surface them to sales at the right moment.
Accessory + parts campaigns
Identify customers approaching service intervals or new-season prep windows; push parts/accessory campaigns through email and SMS.
Seasonal conquest
Reach in-market shoppers in your trade area for a specific category at the moment seasonal demand peaks.
Grow across seasons and categories.
We'll model your inventory taxonomy during the walkthrough.
Multi-vehicle · Seasonal · Cross-category