Solutions · Dealership Groups

One customer record.
Every rooftop. Every channel.

Orbee is the data infrastructure layer for multi-store dealership groups. Unify your CRM, DMS, web analytics, call tracking, and ad data across every location into a single identity graph — then activate it in real time across Google, Meta, email, and SMS.

3,000+
Rooftops on Orbee
98%
Retention
2wk
Live across all stores

If you run more than two rooftops, you've already discovered it

Every store has its own data, and none of them talk to each other.

Shoppers cross stores

They visit one store's website, fill out a form at another, and end up buying from a third. Your reporting can't see it.

Cross-rooftop journey

Self-cannibalized retargeting

Service customers at the Honda store get retargeted as conquest by the Toyota store next door — using your own ad budget.

Wasted spend

One buyer, three leads

The same person appears as three different lead records across three different CRMs. Sales chases the same household three times.

Identity collision

Reporting is a VLOOKUP

Group-level performance reporting is a manual exercise that takes a week and is wrong by the time it's done.

Manual reconciliation

One data model. Every rooftop. Every brand.

We build one data model, governed by you, that spans every rooftop, every brand, and every system you operate.

Cross-rooftop identity

One person, one profile.

Polymer's identity graph stitches shopper records across every store in your group — even if they visited the Lexus store on Monday and the Audi store on Wednesday.

  • Deterministic + probabilistic match
  • Household resolution
  • Provenance retained on every record
Native objects

Customers, vehicles, services — modeled.

Governed tables you can query, extend with custom properties, and trust. Brand-level customer records collapse into the same identity, with full lineage.

  • Customers · Vehicles · Service Orders
  • Inventory · Web Events
  • Custom properties per group
Audience syndication

Build once. Syndicate everywhere.

Each store activates the version of the audience that matches their footprint, brand, and inventory — published in one click from the group level.

  • Group-level publishing
  • Per-store overrides
  • Sub-minute sync to ad platforms

When groups run on Orbee

The shifts most groups see in the first 90 days — measurable, and ours to defend.

Paid spend

De-duplicated paid spend

Stop paying Google and Meta to retarget the same shopper across multiple stores in your group.

Loyalty

Cross-rooftop loyalty

Identify customers ready to upgrade across the entire group, not just within the one store they last bought from.

Reporting

Standardized attribution

Every store reports the same metrics, the same way, against the same identity graph. Vendor consolidation as a side effect.

Most groups go live across all rooftops in under two weeks

We connect your DMS, CRM, call tracking, website provider, and ad accounts. Our managed services team handles the heavy lifting; your IT team approves the connections.

Orbee gave us a single view of our customers we never had before. We cut our cost-per-lead by 38% within the first quarter just by targeting smarter.

MR
Marcus R.
Digital Marketing Director, Hendrick Automotive

We used to take 3 days to build a new creative. Now it's 20 minutes and it's pulling live inventory automatically across every rooftop.

SL
Sarah L.
VP Marketing, Penske Automotive Group

We were skeptical about another CDP. But Orbee is built for dealers, not generic enterprise. Onboarding was 2 weeks, and the ROI was visible in month one.

TJ
Tom J.
Chief Revenue Officer, Asbury Automotive

Every major OEM, on the same data layer

Orbee runs across the franchise brands your group already represents — passenger, luxury, performance, and EV-native.

Acura
Audi
Bentley
BMW
Buick
Cadillac
Chevrolet
Chrysler
Dodge
Ford
Genesis
Honda
Hyundai
Infiniti
Jaguar
Jeep
Lamborghini
Land Rover
Lexus
Lincoln
Lotus
Lucid
Mazda
Mercedes-Benz
Mini
Nissan
Polestar
Porsche
Ram
Rivian
Rolls-Royce
Smart
Subaru
Tesla
Toyota
VinFast
Volkswagen
Volvo
Built for groups that have outgrown point solutions

See how Orbee runs across 3,000+ rooftops.

Live walkthrough with your group's data sources mapped — typically under 30 minutes.

You own the data, end-to-end. We process it, you control it.